Sunday, July 5, 2015

Big Ideas, Small Scale: How GE Is Using The Wisdom Of Crowds To Design Better Appliances

FirstBuild. com went live about a year ago, issuing online challenges to design new appliances and inviting members to submit their own projects for feedback. If there’s enough support for an idea, a team of inventors, tinkerers and seasoned engineers use state-of-the-art 3-D printers, laser cutters and stamping to churn out a limited production run and sell it online. If it’s a hit, it graduates to Appliance Park for larger-scale production. The company pays 1% royalties on sales. Half goes to the lead inventor, who also gets $1,000 when it ships; the rest is split, along with $2,500 cash, among all others who contributed.

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